Overview - Booking Network Sponsor Ads Activities
Modified on: 2024-05-16 11:12
TABLE OF CONTENTS
- How to Participate in HMP Booking Network Sponsor Ads Activity
- How to Update Booking Network Sponsor Ads Activity Targets
- How to Add Booking Network Sponsor Ads Activity Fund
- How to Update Booking Network Sponsor Ads Activity Budgets
- How to Update Booking Network Sponsor Ads Activity Bids
How to Participate in HMP Booking Network Sponsor Ads Activity
Note:Before you want to manage Booking Network Sponsor Ads Activity, you must be a member of the Hotel Account which has the permissions of the Owner or Admin role. If you do not have access to Booking Network Sponsor Activity, please contact your account manager.
Overview
The Hotels Owner or Manager can participate in HMP Booking Network Sponsor Ads Activities after it’s set up by your Account Manager and enabled by the Program Admin.
Once enabled, the Hotel Owner or Manager can decide and control the hotels within the Hotel account to participate in the HMP HMP Booking Network Sponsor Ads Activity.
Booking Network Sponsor Ads is prepaid mode, The Hotel Owner or Manager needs to make sure the hotel has added enough funds and set targets, budgets, bids, and ad copies before contacting your Account Manager to activate the hotel channel status.
Participate in Ads Activity
Step 1: Select Hotel
- In the up left hand, select the hotel that you want to manage the HMP Booking Network Sponsor Ads Activity from the dropdown list
Step 2: Click on Activities
- In the left-hand navigation menu, click on Activities
Step 3: Available the Booking Network Sponsor Ads Activity
- On the Activities page, Available tab, toggle on the Booking Network Sponsor Ads activity in the Participate column
Note:
- Participation allows you to enable or disable the spend of the budget submitted for the activity
- By default, it’s toggled on and you can toggle off if you want to pause the Booking Network Sponsor Ads activity participation
Step 4: Add & Submit Funds
- In the top left-hand,click on the Add Funds icon and input the funds' value in the input box.
- Select the “I understand and am authorised to add funds for this property.” .
- Click on the Submit button.
- You will see the fund added successfully notification and the balance updated.
Notes:
The fund value rangge is [min 250 USD, max 999,999 USD]
Step 5: Setting up Targets
Click on the Booking Network Sponsor Ads Activity
Within [Targets] tab:
Set Performance Goal from the dropdown list: ROAS and Manual CPC are available
- Set Markets that you want to bid for the traveler countries
Step 6: Setting up Budgets
Within the Budgets tab: input the budget for the months that you want to bid and click on save button.
Click on the Submit Budget button
Select “ I agree to terms and conditions”
Click on the Confirm button.
Note:
- You can set at most 15 months’ budget from the current month to the 14 months onwards and update them at your needs
- You need to set the budget based on the budget guidance Min and Max limitation
- Min budget value is 20 USD by default
- You need have enough fund balance as Booking Network Sponsor Ads is prepaid
- it will have a “No balance” icon to notify you adding fund if no sufficient fund balance to support the budget for the current month.
Step 7: Setting up Base Bid & Bid Adjustment
Within Bids tab, set the base bid, and bid adjustment for Check-in Date, Check-in Day of Week, Day to arrival, Device, Group, Length of Stay, and Traveler Country if you are using Manual CPC bids.
The minimum base bid set value is 0.75 USD.
Note:
- Bids are being optimised automatically by your ROAS targets and not allowed to update the base bids
- You can switch bid enhancer between boost and exact, and switching adjustment mode will clear your bid current settings for this multiplier.
- For exact mode, only one item is allowed to set the bid adjustment and the bid is fixed with the base bid
- Bids are optimized automatically by ROAS target, to manage bids manually , you need to switch to manual CPC via targets tab.
Visual Guide
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Available the Booking Network Sponsor Ads Activity
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Add Funds, Performance Goal, and Markets
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Setting up Budget
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Setting up Base Bid & Bid Adjustment
How to Update Booking Network Sponsor Ads Activity Targets
Overview
Hotel owner or Admin can switch the target between ROAS and Manual CPC.
Update Activity Targets
Step 1: Select Hotel
- In the up left hand, select the hotel that you want to manage the HMP Booking Network Sponsor Ads Activity from the dropdown list.
Step 2: Click Activities
- In the left-hand navigation menu, click on Activities.
Step 3: Update Performance Target
Click on Edit button on the right side of the Performance Target item
Select the target that you want to switch from the dropdown list
- Click on Save Changes button
If you switch to ROAS target, you need to set a ROAS target value
Min ROAS is 0.1 with one decimal allowed
Step 4: Update Market
- Click on Edit button on the right side of Market item
- Select the markets that you want to update and un-select the markets you want to remove
- Selecting “Global” means you will advertise globally
- Click on Save Changes button.
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How to Add Booking Network Sponsor Ads Activity Fund
Overview
Hotel owner or Admin can add Booking Network Sponsor Ads Activity fund when it’s insufficient.
Add Fund
Step 1: Select Hotel
- In the up left hand, select the hotel that you want to manage the HMP Booking Network Sponsor Ads Activity from the dropdown list.
Step 2: Click on Activities
- In the left-hand navigation menu, click on Activities
Step 3: Add Funds
- In the top left-hand,click on the Add Funds icon and input the funds' value in the input box.
- Select the “I understand and am authorised to add funds for this property.”.
- Click on Submit button.
- You will see the fund added successfully notification and the balance updated.
Note:The fund value range is [min 250 USD, max 999,999 USD]
Visual Guide
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How to Update Booking Network Sponsor Ads Activity Budgets
Overview
Hotel owner or Admin can update Booking Network Sponsor Ads Activity Budgets at need.
Update Budgets
Step 1: Select Hotel
- In the up left hand, select the hotel that you want to manage the HMP Booking Network Sponsor Ads Activity from the dropdown list.
Step 2: Click Activities
- In the left-hand navigation menu, click on Activities
Step 3: Submit Budget
- Within Budgets tab: Input the budget for the months that you want to bid and click on save button.
- Click on [Submit Budget button
- Select on “I agree to terms and conditions
- Click on Confirm button.
Note:
- You can set at most 15 months' budget from the current month to the 14 months onwards and update them at your needs
- You need to set the budget based on the budget guidance Min and Max limitation
- Min budget value is 20 USD by default
- You need have enough fund balance as Booking Network Sponsor Ads is prepaid
- it will have a “No balance” icon to notify you adding fund if no sufficient fund balance to support the budget for the current month.
Visual Guide
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How to Update Booking Network Sponsor Ads Activity Bids
Overview
Hotel owner or Admin can update the Booking Network Sponsor Ads Activity Bids at need.
Update Bids
Step 1: Select Hotel
- In the up left hand, select the hotel that you want to manage the HMP Booking Network Sponsor Ads Activity from the dropdown list.
Step 2: Click on Activities
- In the left-hand navigation menu, click on Activities
Step 3: Update Bids
- Within Bids tab, set the base bid, and bid adjustment for the Check-in Date, Checkin Day of Week, Day to arrival, Device, Group, Length of Stay, and Traveler Country if you are using Manual CPC bids.
- Min base bid set value is 0.75 USD.
Note:
- Bids are being optimised automatically by your ROAS targets and not allowed to update the base bids
- You can switch bid enhancer between boost and exact, and switching adjustment mode will clear your bid current settings for this multiplier.
- For exact mode, only one item is allowed to set the bid adjustment and the bid is fixed with the base bid
- Bids are optimized automatically by ROAS target, to manage bids manually , you need to switch to manual CPC via targets tab.
Visual Guide
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